Clients Include:
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Why Invest in GCC?
$1BN+ Targeted Valuation
Beating the market with a pre-IPO company poised for a U.S. listing
$100M+ Raised from investors
GCC is backed by hard assets - farmland, state-of-the-art infrastructure and millions of pounds of coffee
Inflation & Recession Resistant
Coffee is a daily essential. Supply is shrinking and demand is increasing
Diversify your Portfolio
U.S. based investment with direct exposure to LATAM emerging markets – high-growth economies and favorable demographic trends
The World’s Favorite Drink Has a Broken Supply Chain
No beverage is more popular in America than coffee, with 73%2 of people drinking it daily. And in the U.S., Colombia is king, earning 70% of single-origin sales. But the supply chain is largely broken. The name brands never touch coffee trees. They buy pre-processed beans, squeezing producers for price. That means no control over farming, processing, storage, or transportation and very little money back to those who work so hard to harvest coffee, a true labor of love.
Redefining Coffee from Seed to Sale
As the largest and only vertically integrated producer of Colombian coffee, we can sell premium, traceable coffee at competitive prices by controlling every step of the process, with an unbeatable farm-to-cup story that can truly scale beyond any competitor:
Exclusive US/Canada distributor of Juan Valdez
Colombia’s most iconic coffee brand
Proprietary processing facilities
use 90% less water than traditional methods
New revenue sources from coffee waste
with plans to build a first-of-its-kind coffee cherry distillery
Carbon Positive operations
and full traceability back where the coffee was grown
37x
Revenue Growth
Partnered with MLB and NFL Teams, Sales in Major Retailers
The work we’ve done sets the stage for tomorrow’s growth, with the infrastructure, brand power, and partners in place for a major U.S. breakout.
10,000+
acres of coffee farmland across 45 farms and millions of trees
$37M
in revenue in 2024, up from just $1M in 2021
Selling in major retailers, including Target and Harris Teeter
Official Coffee of the Chicago Cubs and the Los Angeles Rams
Clients include the U.S. National Parks and UFC
$100M+
Raised to date from individual investors who share our values
What Green Coffee Company Investors Are Saying***
It looks like a solid business plan and possibly recession proof. My wife loves Juan Valdez coffee. We buy the beans and grind them at home.
Daniel E.
Verified Investor
Your mission, your environmentally friendly processes and the superb quality of the Colombian Coffee. I am a proud Colombian that wishes to share our exceptional coffee with the world!
Will Q.
Invested $1,000
Verified Investor
I love your mission related to better supporting growers and sustainability. The Juan Valdez partnership is a big plus for me as well. Also happy you want long term success and not just a big payday.
Andy C.
Invested $2,500
Verified Investor
Juan Valdez: Colombia’s National Coffee Brand
Instantly recognized, trusted by millions, backed by decades of storytelling around quality and origin since 1959. Our exclusive third-party rights to sell Juan Valdez–branded coffee in the U.S. and Canada are invaluable. As you can see below, it is a top-5 coffee pick among many American consumers. Why? Colombian coffee is premium and Juan Valdez is Colombian coffee. It’s why we’re rapidly winning major deals coast to coast, from pro sports teams to national retailers.
If you had to buy coffee today, which brand would you buy?
Hispanic Consumer **
Non-Hispanic Consumer **
Our Road to a U.S. IPO (and Beyond)
With infrastructure, brand, and channels already in place, we’re scaling toward category leadership with the goal of a U.S. IPO in 2027. Here’s what’s ahead:
GCC’s 2025 Juan Valdez Product Assortment
High growth sales projections targeting diversified channels
New Colombian Port
Opening next year, accelerating delivery and improving margin on every shipment, cutting logistics costs by ~28%.
Sales Growth Potential
By closing just the opportunities in our pipeline, we see a clear path to over $250m in annual sales before 2030.
Meeting Demand with a New Processing Plant
$35M investment to create one of the largest coffee processing plants in the world and double our capacity.
Leveraging Scale, Premium Branding, and Flexibility
Because we manage every step of the process, our model delivers the volume, margin, and resilience that drive long-term enterprise value. And as Colombia’s largest coffee producer, we operate at a scale no other brand can match.
U.S. Branded Sales: Juan Valdez Relaunch
Higher-margin revenue through national retail, institutional (hotels, lodging) and ecommerce, powered by the Juan Valdez brand
Private Label Partnerships: High-Volume Sales.
High-volume, strong margin deals with restaurants, grocers, driving recurring revenue with low marketing cost
U.S. Branded Sales: Juan Valdez Relaunch
Higher-margin revenue through national retail, institutional (hotels, lodging) and ecommerce, powered by the Juan Valdez brand
GCC’s Buying Program: Traceable Coffee at Scale
In addition to proprietary production, we have purchased from 1,500+ smaller producers, removing their processing headaches and maximizing our output
Colombian Ops, U.S. Sales Team: Real-Time Market Access
On-the-ground visibility in Colombia lets GCC outbid, outmaneuver, and outperform competitors
Circular Economy Innovation: Turning Waste Into Profits
We work to maximize the value of everything we pick off our farms to upcycle into new revenue streams, like our planned first-of-its-kind ethanol distillery that turns waste into profit while lowering disposal expenses.
Built on Traceability. Designed for Impact. Approved by World Leaders.
Meeting new trends in consumer demands starts with traceability. By owning every step from seed to sale, we offer complete visibility into where and how our coffee is grown, processed, and sold. That’s something few brands can claim and more and more consumers demand.
100%
Full Traceability
From farm to shelf, buyers have confidence in quality, ethical sourcing and impeccable environmental stewardship
90%
Water Savings
GCC uses less than 3 liters / kg of coffee produced compared to 30 liters in a traditional plant
2,500
Acres of preserved forest:
Biodiversity strengthens our productive farmland, making our trees more resilient
6,000+
Tons of CO2 captured
Our regeneratively grown coffee offsets more carbon than our company’s operations emit
Lauded
By International Groups
From the World Wildlife Fund and Colombia’s Council for American Enterprises, leaders in sustainable business highlight us as a success story for responsible and smart agriculture investment.
Top Coffee
Certifications
We are the world’s largest arabica coffee producer on record that is dual certified RainForest Alliance and Fair Trade
Certifications
International Partners
Proven in Finance, Agriculture, Sales, and Coffee
A group of international experts with decades of experience across the coffee value chain, the combination of our team and strategic advisors means we have the connections and knowhow to seize this opportunity.
Founder of GCC with 10 years in Colombia and many more to come. Diverse financial experience from around the world, consulting at PwC in a wide range of industries.
Full career as a corporate lawyer for Jones Day and Vinson & Elkins LLP, advising international businesses and leading investment banks.
Ex-CFO of Grupo Éxito, largest Colombian retailer, with extensive experience in retail, agribusiness and multinational conglomerates.
7+ years VP of Sales at Intelligentsia Coffee, Inc., managing over $100m in roasted coffee sales. Extensive experience in consumer product sales (Unilever) and brand management
Decades of experience in Colombian agribusiness, developing new markets and innovative processes for the future of agriculture.
13+ years of experience in corporate sustainability, managing key initiatives for ag-sector companies in responsible sourcing - production, conservation - land use and landscape approach.tions.
Extensive background in coffee transformation, processing, logistics, storage and export operations.
20+ years of experience in human resources within multinational companies across diverse sectors, enhancing organizational outcomes through talent and leadership management, culture cultivation and organizational planning.
8 years experience in agriculture, corporate finance and LATAM markets.